December 2, 2009
Most successful web design projects are organized into a system of milestones with each one representing a critical piece of the project. Milestones are simple in concept, but they can be tricky to nail down.
For example, how specific should we get with the milestones? If we get too specific, we risk breaking the project down into a chaotic mess of little chunks. However, if we aren’t specific enough, the deliverables become unknown and nothing gets done.
Finding the right balance is key. It takes practice and persistence, and it demands a lot of discipline from the designer or project manager. Milestones also vary from project to project. Larger projects require more milestones while smaller projects may only need a handful.
In my experience with many small, mid-sized and large projects, I’ve created a base list of milestones that I typically work with and adjust for my projects.
The first step is to think of a project in three large parts. The first part is what I call “pre-heavy lifting.” During this phase, the client needs to become acquainted to your project management style and systems, collateral should be collected and analyzed, research must be conducted, and some initial wireframing and site mapping should begin.
The second phase is where the heavy lifting begins. Initial mock-ups will be created and finalized, coding is completed, the content management system is setup, and an initial prototype of the site is furnished.
The final phase of the project cycle occurs after the heavy lifting has been completed. Using a final prototype of the site, you will need to conduct compatibility and error checking tests, and integrate any final client change requests. The site should then be launch-ready and afterwards will need to be reviewed once again.
Now that you have a clearer understanding of the three project phases, let’s take a closer look at the types of milestones that make it all happen.
Don’t design anything and don’t code anything. As the first phase, you should concentrate on getting to know your client and the project at hand. Here are the typical milestones I use to keep me on track.
This is my favorite part of the project. Once you have a firm grasp on the project and a vision of its completion, you can get to work.
Once you reach this phase of the project, you’re in the home stretch. All of the hard work is done and all that’s left are finalizations and launch procedures.
There are two areas I didn’t cover in this post that I consider vital to a project’s success: timelines and to-do lists. As you hammer out solid milestones, they need to be reinforced with timelines that are realistic and doable. Many projects assign insanely short and impossible timeframes that only hamper the project and throw it into chaos. To-do lists may seem somewhat elementary at first, but they’re essential for breaking down milestones into easier, more workable chunks.
Milestones are dependent on both of these areas, which is why I’ll be dedicating future posts to cover them.
In the meantime, I’d be interested to hear about some of the other milestone techniques out there. How do you organize and manage your project milestones? Do you even use milestones? Leave a comment and let me know!
Have a question or comment about this post? Drop me a line!